Social Media & E-commerce Design
I create social media and e-commerce design solutions for international brands, primarily for the U.S. market. My work includes campaigns for major brands such as P&G (Cascade), Spanx, home décor, as well as beauty companies.
All designs are built in Figma, using Components and Auto Layout to ensure scalability, consistency, and efficient resizing across formats. I focus on Quality Assurance, refining layouts, visual hierarchy, and usability to achieve high-quality, conversion-focused results. Figma plays a key role in streamlining workflows, maintaining design systems, and delivering polished assets ready for production.
Email Design System & Production
I designed multiple marketing emails using Figma, chosen for its flexibility and collaboration capabilities. To streamline production, we created reusable components and modular sections that enabled faster design while maintaining consistency.
This system ensured a cohesive, standardized look across all emails, with defined padding, typography, and color styles. It also supported efficient teamwork, allowing designers to focus more on strategy and creative execution rather than repetitive layout work.
